No Boring Content Allowed! 4.91 http://spkr8.com/t/4131

Description:

Since designers and developers have been busy creating standards-based work, it’s understandable that they haven’t necessarily kept sharp on their written word. But are we so focused on conceiving, designing, developing, and marketing the most mind-blowing ideas that we’re apathetic to (correctly) adding a space between “log” and “in?”

Steph Hay says, no way José! (The question is, do you? And who is José, anyway?)

In this talk, she'll discuss ways in which web folks can write compelling, credible content that piques interest and encourages action from readers. Refreshees will leave with tips to elevate their content game -- whether they're aiming to more successfully write dynamic résumés and cover letters, describe their work in creative portfolios, or convey value to gain one more paying subscriber.

Comments on this Talk

Little-bus-portrait theledu, 23 Jul 03:32 PM

Comment deleted by theledu on July 23, 2010 at 3:33 PM

Avatar-missing-icon-09 bboru21, 23 Jul 03:35 PM

I thought it was an excellent talk... I'm a web developer so I wasn't sure what to make of the topic going in, but I think you tailored the content to be applicable to everyone there. Delivery-wise, it was awesome: well thought out, logical and spunky presentation that conveyed an aura of enthusiasm and competence. Enjoyed it very much.

2885892_icon Jennifer Krupey, 23 Jul 03:40 PM

It was an excellent talk filled with great content and delivered with enthusiasm. The content was relevant to everyone in the room.

Little-bus-portrait theledu, 23 Jul 03:57 PM

Your talk was awesome, and totally relevant - not just to resume, cover letter, and portfolio writing - but to every day life! More thinking about things.. we need to do it (my deleted comment, perfect example). The simple tips and tools you provided are essential, and talks like yours inspire and empower people like me to try to change the things that aren't working where we work.

Laughingsteph2 Steph Hay, 23 Jul 05:47 PM

@bboru21 - Sweet! That's great to hear! I wanted to help specialists like developers and designers feel like they had some additional guidance when it comes to writing. Glad to hear it struck a chord with you!

@Jen - YES! Ultimate goal achieved. Thanks so much.

@theledu - Knowing that the content of my presentation inspired and empowered you is incredibly fulfilling. (Especially because I was, for a good part of the talk, concentrating on NOT barfing on my shoes out of sheer nerves!) I'm thrilled to hear you're extending the content acquired beyond my talk and into your everyday life. Thanks for sharing!

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4 Ratings: 4.91

Delivery: 5.00

Content: 4.83

Time & Location

July 22, 2010 — 07:00 PM
The Center for Digital Imaging Arts at Boston University 1055 Thomas Jefferson Street NW Washington, District of Columbia 20007 (Map It)

Part of a Series

Refresh DC (26 talks)