Description:

Understanding the business needs of your clients, and their industry, is vital to the design process. In this session, Patrick Haney will show you how web design differs from industry to industry and how to identify your stakeholders and make them happy. We'll focus on areas such as commerce, education, informative and associations, looking at how design should be different, and the same, for each of them. We'll see what should be included, what should be left out, and how to give stakeholders what they need for a successful web presence.