Description:

You've been there. You are tasked with implementing a product that someone else cooked up. What do do next? Follow the spec you say? Wrong!

Developing a product without this Vision is not just waste, it is bad business for you and for your customer.

Before we start implementing any product we must explore it's reason to exist, what customers it benefits and ultimately how it can help your customers (not you!) make money.

In this workshop we will take an example and go through a simple process that helps us explore a product idea to the point that a spec is just a reference, but the product comes alive in the minds of the team members.