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Geoff Barnes
4.23
Description:
Information Architecture, for so many of the websites on which we find ourselves working, is a task akin to playing matchmaker between your boss’s son and your ex, albeit with slightly less feedback. With the right seductions, pokes, and prods, we aim to influence unpredictably motivated users to make choices established by our client’s business goals. The successful website is the very story of this seduction, and your IA is the narrative structure of the entire affair. Let’s talk about how.
Comments on this Talk
Jason Robb,
07 Apr 02:11 PM
I second Josh's sentiments, that was a thoroughly mind blowing talk. I'm a total newbie to the world of story telling and narrative in IA. Really looking forward to spending a little time absorbing your slides.
Good preso, Josh. My only tidbit of helpful criticism is this: the mic wasn't close enough to your face for the people in the back of the room. Not bad, just could have been louder. Of course, you were the only presentation that I stood in the back. ;) It might have been like that all day for all I know.
Killer job!
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Last Five Ratings
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Samantha Warren
4.22
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Jason Robb
3.16
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Josh Sager
4.1
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mrdestructicity
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joshuapowell
You blew my mind!