About the Talk
February 20, 2010 9:45 AM
A lot has been said about reaching out to women online and the large amount of influence they wield when it comes to purchasing decisions. Join Kim Vallée from At Home With Kim Vallée and On the Web With Kim Vallée; and Erica Ehm of YummyMummyClub as they share their experiences building their online community-based businesses one relationship at a time. Learn how they consistently publish engaging content and build their readership all while finding the right balance between paid and earned media in a social media world. Moderator: Eden Spodek of Bargainista.ca and High Road Communications.