About the Talk
February 11, 2010 1:30 PM
Deutsch New YorkDeutsch New York
Whether you work with designers, IAs, SEO specialists, social media consultants, or project managers, chance are content strategy can support their role on any interaction design initiative. Great news for you, if you're a content strategist! Whatever your area of focus, content strategy can help you more clearly understand your client's needs, articulate your approach, and align your tactical decisions with an overall brand-driven, user-centered message architecture.