About the Talk
March 16, 2010 7:00 AM
500 East Cesar Chavez Street, Austin, TX 78701-4121500 East Cesar Chavez Street, Austin, TX 78701-4121
There's buzz around marketing to moms. WOM practitioners: Reach beyond the domestic aspects of women, hit a sweet spot, and engage a whole different niche market- the Tastemaker Moms. The sooner Mad Ave realizes that influence reaches beyond the kitchen, the more effective their efforts will be.