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Customer Service Goes Social

A talk by Melanie Baker at SXSWi 2010

About the Talk

March 16, 2010 7:40 AM

500 East Cesar Chavez Street, Austin, TX 78701-4121

500 East Cesar Chavez Street, Austin, TX 78701-4121

Community-focused culture is changing relationships between companies and customers and how they work together. Customers/users are becoming community members, a more active role beneficial to everyone involved. We'll discuss evolving customer service, integration into company culture, adoption curve, different challenges depending on business/community type, and balancing service with selling.

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