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Marketing Strategies for Social Wait Now I'm Lost

About the Talk

March 16, 2010 11:30 AM

500 East Cesar Chavez Street, Austin, TX 78701-4121

500 East Cesar Chavez Street, Austin, TX 78701-4121

Successful social media marketing campaigns are hard to engineer; harder to implement, except when your users do it for you without you asking... or even knowing. We'll discuss how - and why - exactly that happened when Sandwich Dynamics launched Birdhouse, and what social media marketers can learn about NOT leveraging...

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