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Social Media and China: Different Than You Think
A talk by Jacqui Zhou, Benjamin Joffe, and Sam Flemming at SXSWi 2010
About the Talk
March 14, 2010 8:30 AM
500 East Cesar Chavez Street, Austin, TX 78701-4121
500 East Cesar Chavez Street, Austin, TX 78701-4121Most Westerners learn about China's social media through traditional media whose coverage tends to focus on conflicts and politics. But that's not the whole story. We will explore the motivation behind massive adoption of social media, reasons behind local brands' domination of the market and social media's impact on business and...
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