About the Talk
March 14, 2010 8:30 AM
500 East Cesar Chavez Street, Austin, TX 78701-4121500 East Cesar Chavez Street, Austin, TX 78701-4121
Transmedia experiences '- stories played out across multiple platforms: on the web, through mobile and even in the audience's environment '- are going more and more mainstream. Audiences are beginning to expect collaboration in the creation of the experience. What are the techniques to constructing an immersive, compelling 10-minute experience? Transmedia...