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Transmedia Storytelling - Creating Stories That Work Over all Platforms

A talk by James Milward at SXSWi 2010

About the Talk

March 15, 2010 1:20 PM

500 East Cesar Chavez Street, Austin, TX 78701-4121

500 East Cesar Chavez Street, Austin, TX 78701-4121

Why and how are narrative worlds, be it traditional Film, Television, or New Media stories expanding across different media outlets and platforms? What are the emerging features of 'Transmedia' behavior, consumption and production? What do these new forms of storytelling, product and service design and branding tell us about future convergence...

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