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A storyFirst Approach to Human-Centered Design

A talk by loususi

About the Talk

February 20, 2014 1:30 PM

Massachusetts College of Art and Design | 621 Huntington Avenue | Boston, Massachusetts 02115

Massachusetts College of Art and Design | 621 Huntington Avenue | Boston, Massachusetts 02115

Please note — we're pushing the date of this talk out from February 13th to next week, Thursday, February 20th { same time, same place } due to today's extreme weather conditions

Most people think of Design as the product of an activity — as 'The Design'. But my personal and political stance as a lifelong experience design professional sees Design as something entirely different.

I define Design as a living, breathing and active process to create significance in the world.

At its best, the profession of Design leverages an inclusive, cross-functional design team — along with external, collaborative design participants — in a time-based and extensive set of customized, iterative and evolving design processes that allow us to make thoughtful, critical daily design decisions — contextually, people-informed decisions — that shape, mold and ultimately guide the artifactual remains of all the living work we do.

An additional note for your consideration — I see Design in a far more holistic light than most, and I consider Design to be a wonderful, mysterious force that can help us all — to not merely make a living but to also make a better, more significant life.

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