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Personal Branding for Job Search & Career Success – Maximising Your Most Important Asset – YOU!

A talk by Paul Copcutt

About the Talk

April 28, 2010 1:15 PM

Downtown Toronto, check link for details.

Downtown Toronto, check link for details.

Personal Branding for Job Search & Career Success – Maximising Your Most Important Asset – YOU!

How do you stand out in a world where many people have similar credentials and experience?

The world of work is changing as fast as the technology driving it and to keep up we now have to develop a whole new approach to managing our careers.

Personal branding allows us to differentiate ourselves by authentically aligning more with who we are with what we do, working on projects and seeking out opportunities that feel right because the objectives and goals are more in line with the direction we want to go.

Learning Objectives of the Session - to raise awareness of the importance of branding one self as part of your professional offering - understand what actions can be taken to increase ones visibility and credibility with prospective employers - appreciate the downside of not doing anything or worse the negative impact of off brand actions - realizing the influence of the web and how critical building an on line brand is

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