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Eye Tracking with Usability Testing

About the Talk

October 16, 2014 10:45 AM

Washington Marriott Wardman Park, Washington DC

Washington Marriott Wardman Park, Washington DC

An overview of how eye tracking can be incorporated into usability testing methodology using real-world examples from recent usability studies. We will explain the basics on how to combine usability testing with eye tracking, how eye tracking captures a broad picture of users’ experiences with an interface, how eye tracking aids in communicating results more effectively with clients, and the challenges related to using eye tracking during a usability test.

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