About the Talk
March 15, 2009 7:30 AM
500 E Cesar Chavez St, Austin, TX 78701500 E Cesar Chavez St, Austin, TX 78701
This talk gets to the heart of how people interact and exchange information in online communities: through social capital, or as Cory Doctorow calls it, Whuffie. The key to growing customers in online communities is through growing your social capital. You will learn the 5 lessons of raising Whuffie through online communities in this presentation.