About the Talk
July 22, 2010 6:45 AM
The Wharton SchoolThe Wharton School
In this session, Jeff Croft will discuss how print publications can take advantage of the Web medium, as well as related technologies (eBook readers, iPad, etc.). Is it enough to get all your content online? Should you publish PDFs of your print product? Should your website emulate the visual design of your print edition, or forge ahead with its own identity? What tools can help bring print-caliber design to the digital space? All this and more will be covered in this session aimed at moving print publications online.