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Where Should the Brain of Your Mobile Application Live?

About the Talk

April 29, 2015 2:15 PM

Las Vegas, NV

Las Vegas, NV

Gilt is an online shopping site with a strong mobile presence. Our mobile applications team has always faced a challenge: How do we ensure high availability when iOS application updates are subject to an approval process that can take days or weeks? A single glitch in Gilt's iOS app could quickly cost millions in lost sales.

To remain flexible and be able to react quickly to problems, Gilt's mobile team has rethought where the brain of its application should live, and has done so without sacrificing the experience that only a real, fully-native iOS application can provide.

Principal mobile engineer Evan Maloney will talk about how these challenges led his team to rethink the responsibilities of the client and the server. Attendees will leave with a fresh perspective on architecting mobile applications, one that's helped grow Gilt's mobile business from the single digits to more than 45% of revenue in just a few years.

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