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Is Aristotle on Twitter?

About the Talk

March 17, 2009 6:00 AM

500 E Cesar Chavez St, Austin, TX 78701

500 E Cesar Chavez St, Austin, TX 78701

We introduce a framework for understanding information overload by reflecting on and updating ancient communicative traditions. Aristotle was an information maven and Cicero a communication connoisseur. These classical communicators designed their speeches around five principles: invention, style, arrangement, memory, and delivery. Contemporary communicators build on this tradition with Web-based technologies.

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