About the Talk
April 1, 2015 9:05 AM
San Francisco, CASan Francisco, CA
Even great web analytics packages limit the ability of analysts to dig deeply into their data and offer maximum insight. Colin reveals how he overcame this challenge by exporting data from a variety of sources (log files, web analytics data export, and Mongo DB NoSQL database) into a SQL Server Database. See how this data was transformed into a star schema data warehouse, and how OLAP cubes built on top allow for rapid querying, combination of data sources, and deep dives across many dimensions and measures. And yes, Colin will also offer up tips, tricks and lessons learned from ten years of analytics design, development, deployment, and democratization.