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How to Attain Measurable Results with Influencer Marketing

About the Talk

March 26, 2015 10:30 AM

San Diego, CA

San Diego, CA

Have you considered using Influencers to promote your brand or product? Wondering how to find the right person, how much you should pay, or how to ensure a good return on investment? An influencer is a person who has established a high level of authority and grown a large audience online. Allying with them can yield incredible results or can waste a lot of time and money. In this session, Douglas Karr (author, Corporate Blogging for Dummies) shows you how to create an influencer strategy, find the right influencers and measure results. You’ll discover tips and tools for negotiating agreements with influencers, crafting engaging stories for them to share, and building an influence network that converts to leads and sales.

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