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Want to improve the working relationship with your agency? Wondering how to work together to produce better content that drives results at scale? In this panel session, Carlos Gil (a senior digital strategist) leads a panel of marketers from Symantec, the NHL, Honda, and Discover, who will share actionable tips to help manage the client-agency partnership and drive measurable results in your day-to-day social media marketing. You’ll discover strategies for collaborating with agencies on content marketing, community management, campaign creation and analytics/reporting.