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Not taking your medicine: assessing the cost & investigating the solution

About the Talk

May 20, 2015 12:30 PM



A loss of $300 billion dollars each year in the US is attributable to patients not taking necessary medications, with behavioural patterns, emotional obstacles and low health literacy all contributory causes. Find out how Buzzback’s proprietary research tools explored the key factors, including the relationship between the patient and the physician, and helped to gain a greater understanding of the issues surrounding Health Literacy and adherence.

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