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Mobile First Product Strategy for Product Designers

About the Talk

June 1, 2015 9:00 AM

Las Vegas, NV

Las Vegas, NV

Designing a 'mobile first' product is bigger than creating a responsive website, or submitting apps to iTunes and Google Play. Mobile first is about embracing the entire suite of capabilities that modern smartphones bring to bear: push interactions, virtual wallets, Bluetooth beacons, interactive SMS systems, and a seemingly endless array of interconnected sensors and services. Join Jonathan for a look at the true power of mobile where he'll separate the hype from the reality with pragmatic advice that you can put to use right away.

What you'll learn - A summary of the current mobile landscape - How to identify the emerging trends of the future of mobile-first - How to develop a high-level strategic framework for the transition to a “mobile first” mindset

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