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Wayfinding for the Mobile Web

About the Talk

April 24, 2015 11:30 AM

Minneapolis, MN

Minneapolis, MN

As we attempt to map larger, more complex systems to smaller screens, it becomes more and more challenging to help people find what they're looking for. Learn how lessons from architectural wayfinding can guide how you structure your navigation and improve the ease with which your users can explore your site—regardless of what device they're on.

We'll dissect a number of mobile and responsive UI patterns, covering concepts like circulation systems, spatial cues and route visibility. By better understanding the cognitive and perceptual decision making processes that determine how people navigate their environments, you'll be better equipped to build seamless experiences across a multitude of screens and devices.

Session Takeaways

  • the pros and cons of different mobile and responsive navigation patterns (there are lots of conventions, so I'll cover considerations for determining which ones make sense under which circumstance)
  • the cognitive and perceptual decision making processes that determine where people decide to go
  • how architectural wayfinding concepts like paths, landmarks and signage can help you make your site easier to navigate (looking at things like: visible vs. hidden nav, text vs. iconography, grids vs. lists, consistent and identifiable zones)

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