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Advertising is Entertaining - Who's Selling Out?

About the Talk

March 16, 2009 11:30 AM

500 E Cesar Chavez St, Austin, TX 78701

500 E Cesar Chavez St, Austin, TX 78701

How are popular online video creators making advertising work without losing the authenticity and credibility that are their biggest assets? Felicia Williams and Ben Hudson kick off the conversation. Discussing Hudson's hands on experience at The Onion and Williams' development roles at Next New Networks and YouTube, this conversion will highlight practical knowledge, stories of success and failures, and emerging best practices for making sponsorships entertaining without selling your soul.

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