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A (very) Contrarian View of Tag Management

About the Talk

April 1, 2015 4:30 PM

San Francisco, CA

San Francisco, CA

Stéphane has helped dozens of companies implement tag management systems and has experienced the gap between hype and reality. While slamming vendor promise may be fun, Stéphane provides valuable insights for those considering, implementing or managing tag management systems. Prepare to have the scales fall from your eyes as he discusses lipstick on a pigs, beautiful interfaces on top of ugly JavaScript tags, and then brings some hope into the discussion.

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