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Design for Human Interactions with Meaningful Metrics

About the Talk

September 25, 2015 9:00 AM

Madrid, Spain

Madrid, Spain

In a quantifying world, the qualified self becomes ever more relevant. When it is less about the raw technology, but about the integration of that technology in society and people’s lives, how can we design for interactions that use the opportunities of data and quantification, and combine that with a focus on positive psychology instead of mere persuasion or just behavioral change?

As an interaction, information or user experience designer, you have the ability to empathize with users. You are programmed to want to make a positive impact with your solutions. However, current data driven consumer products and services often show a mismatch with people’s life goals, drivers and values. For long term impact on mood, well being, and ultimately happiness, more creativity, empathy and understanding is needed in our profession.

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