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Strategic UX Designers Needed Front and Center

A talk by Joel Pattison at edUi 2016

About the Talk

October 24, 2016 3:30 PM

Charlottesville, VA

Charlottesville, VA

Leaders of education institutions desire high-quality digital experiences for their core audiences and constituents, but often they don’t understand how good UX is accomplished. Budgets are tight, decisions are made by consensus, priorities are haphazard, and perceptions about design as “the way to make things look good” persist.

Let’s explore the role of UX designers in education institutions in 2016. What are the characteristics of successful individuals in education-based UX positions these days? What roles and responsibilities should they have? Where do UX designers fit within the organizational structure? How should they navigate “design by committee” and the inevitable “fire hose” of feedback?

Exceptional user experiences require people with UX expertise to be front and center! Let’s talk about it.

What you’ll learn: •How to establish the right framework for feedback •How to shepherd great UX through consensus decision making and committees •How to talk to your institution's senior leadership about UX •How to build and evolve a great UX team

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