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Hopping on the Brandwagon: Branding & Marketing for Smallish Businesses

A talk by Fred LeBlanc

About the Talk

June 23, 2011 3:00 PM

Microsoft NERD Center, Cambridge MA

Microsoft NERD Center, Cambridge MA

What is a brand? Is it a logo? Is it your company's color palette? Is it a style guide? The answer to all of these is yes, but it's also so much more. Hopping on the Brandwagon discusses the basics of branding and gives ideas of how your company can market your brand without spending a ton of time or money – whether you're company is just you or a group of 10-20.

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