Main Content

Refresh the Triangle's "On Big Relaunches"

About the Talk

July 28, 2011 2:30 PM

Durham, NC

Durham, NC

For more than a year, Viget has been working with PUMA to rethink, reshape, redesign, and re-architect their disparate online presences, from both the public and admin sides. It all culminated this month with the relaunch of PUMA.com, and there’s lots of valuable insight to share. From a strategy point of view, hear how the project came about and what the goals, approach, and results look like. From a design and user experience standpoint, see how consistency, constraints, and creativity came together for high impact and usability. From a dev standpoint, learn how lots of sites and lots of models required some wise front-end approaches and how a custom CMS was built to grow with client demands and serve millions of customers a month.

Ratings and Recommendations

Avg. Rating

Average based
on 3 ratings

comments powered by Disqus