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Four Steps, Five Minutes

A talk by Ray Hightower at SecondConf

About the Talk

September 24, 2011 3:00 PM

Chicago, IL

Chicago, IL

Nine out of ten startups fail in the first year. Why? More important, what can we do to improve the odds? Entrepreneur Steve Blank might have an answer, expressed in his book "The Four Steps to the Epiphany". Key points from the book are summarized in this blitz talk.

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