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People spend more time reading on the web than performing any other task, but few would read a news website written in an illegible blackletter typeface, like those popular with many graffiti artists. It’s easy to make a website unreadable, but what can be done to make a website more readable?

This session will examine what is known about how people read. Learn what type designers do when designing text, the physiological causes of eye fatigue, and what technologies are being developed to improve the onscreen typography. People will spend more time on your websites with good reading experiences.