Dealer events

Dealer business events can take place in different formats that all have the same goals – information exchange, market analysis, establishing contacts, increasing customer base, product and brand presentation.

Usually, it is large-scale field conferences, forums, exhibitions, seminars, congresses, which combine business meetings and entertainment events. That’s why the preparation of business events for dealers takes from 1 to several months. During this time you need to effectively solve those tasks, which implies a particular format of the event.

Business seminars

This is a narrowly focused business event, the task of which is primarily training. Participants of the seminar discuss messages on topical business issues, projects, successful experience, get new information on a given theme, hold discussions, share their own experience.

Trainings

Trainings are short-term events, mainly of training and educational character. In the course of training specific narrow skills, abilities, acquire new knowledge, change behavioral patterns.

Sales and business communication trainings and business role-playing games are in great demand. For them invite business-trainers, choose area, decoration, make program of event if it is planned to be extended, etc.

Exhibitions

The purpose of exhibitions is to demonstrate products (goods or services), to sell them, create and support a company’s reputation and image.

The peculiarity of an exhibition is that it requires appropriate premises and equipping of stands and equipment. During the exhibition, seminars, trainings, conferences, workshops, organize buffet tables, shows, etc. But more often the exhibition itself is an event-partner to other business events, for example, forums or conferences.

Presentations

The purpose of such an event is to present a product (or service), talk about the company’s achievements, and the goal is to promote products, find partners and customers.

Presentations are usually held as a part of a larger event; therefore, the difficulty in its implementation is to make the event noticeable and memorable. The organizer of a presentation should carefully develop advertising of the event – promo materials, gifts, media coverage; to find a room with excellent technical conditions or to provide them where the presentation will take place.

Business receptions

Business receptions are similar to social events and are necessary for making contacts, connections, solution of some questions.

Similar to presentations, they are often held during other events and are a synthesis of business and entertainment events. Informal atmosphere of receptions promotes relaxed communication and easy contact between the participants.

Round tables

Round table is an image event. Its topics are the wide questions of business, politics, economics, science, etc. That is why promotion of your own interests within the framework of a round-table discussion means bright and interesting speeches, sponsorship, which will certainly be reflected in mass-media.

Business forums

A forum is one of the particularly large-scale business events. This format is becoming especially popular because it covers a large audience, allows for semi-formal communication, is free enough for official events, and includes all types (or most of them) of the above business events. At forums you can make yourself known even to those who are just starting out and make important contacts.